From store openings and new lines to creating their own social networking sites, handbag firms are on the move.
HOORAY FOR HOLLYWOOD: Befitting its new Beverly Hills retail home, Judith Leiber has had some work done — and gave the big reveal this month with the opening of a 2,800-square-foot flagship on Rodeo Drive.
The accessories firm’s store is the result of a brand review started after Schottenstein Stores Corp. acquired a majority stake last year. Spearheaded by Kramer Design Group, the store design is intended to evoke whimsical sophistication to appeal to longtime Judith Leiber fans and first-timers.
The white Thassos marble facade with hammered stainless steel and polished chrome-framed windows leads to a light-filled gray front room that showcases opening-price-point accessories, including casual evening and day items and costume jewelry, which is new for the company. The circular Crystal Room, which is inspired by the brand’s Chocolate Bar clutch, contains faceted crystal fixtures and showcases Judith Leiber’s staple minaudières.
Prices start at $195 for costume jewelry pieces and bags and go up to $5,295 for an elaborate crystal or exotic skin style.
“You have to stay true to what the heritage of the brand is and also figure out how to move it forward,” said Mary Gleason, Judith Leiber’s president, who estimated the store would generate $4 million to $6 million in first-year sales.
“We have always had a relationship with Hollywood and the red carpet, but we never had a presence here that identified the brand.” The look of the Beverly Hills stores will possibly lend itself to the firm’s other full-price U.S. stores, which are located in New York; Costa Mesa, Calif., and Las Vegas.
— Rachel Brown
BAG OF FUN: The Kensiegirl girl will soon be outfitted from head to toe.
The teen apparel brand, owned and operated by Liz Claiborne Inc., is signing a licensing deal with Trebbiano to design and manufacture handbags under the Kensiegirl brand name. The collection will feature contemporary styles for young women ages 14 to 24 and will hit department stores in the U.S., Canada and Puerto Rico for spring. Prices will wholesale from $21 to $38. Jewelry also will be an addition to the licensing deal.
“Providing a handbag and jewelry offering to our Kensiegirl consumer is a natural next step as we continue to grow in the contemporary sector,” said Eric Karls, president and chief executive officer at Kensiegirl. — Caroline Tell
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
@asics America has tapped a new brand ambassador: famed DJ/record producer @steveaoki. This initiative is intended to set the tone for the new brand identity and philosophy and will include partnerships with influencers and in-store and off-line activations that will continue into next year. This is Asics’ most significant marketing effort in two decades, and is expected to attract younger consumers to the brand. #wwdfashion
24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews