MILAN — Giambattista Valli has launched a namesake fur line filled with czarina appeal to complement his sophisticated clothing collections.
For this project, the designer signed a five-year licensing deal with Ciwifurs, Marni's parent, to produce and distribute the fur line. Valli introduced 50 looks for pre-fall, treating fur like fabric in terms of construction, shapes, weights and sartorial detail. "The market is very receptive and open to fur these days, especially when it's treated in a new and modern way," said Valli, who garnered a significant fur experience during his five-year stay at Fendi. "And Ciwifurs is the best when it comes to high-end furs because it has great artisans and pattern-cutters and they're open to experimenting."
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)