By  on January 13, 2013

LOS ANGELES — Marie and Kelly Gray, the mother-daughter duo and former head designer and chief executive officer of St. John, respectively, have launched a new company called Grayse. The casual luxury line, retailing between $200 and $1,100, will be introduced at Neiman Marcus and Saks Fifth Avenue on Feb. 1.

Marie and her husband, the late Robert “Bob” Gray, founded St. John in 1962, growing it into one of the largest global brands in Southern California, while Kelly became its ceo and the face of its iconic print ads.

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