PARIS — One day, organic cotton might seem like an ecological idea from the horse-and-buggy days. Instead, experimental technologies like “bio couture,” in which bacterial cellulose is grown in a green tea solution and dried down to form seamless garments, may come to the fore.
With such future technologies in mind, Gucci Group said it will sponsor a new Ph.D. scholarship devoted to innovations in sustainable fashion and textiles in cooperation with two London schools: Central Saint Martins College of Art and Design and the University of the Arts London.
The three-year scholarship — valued at 30,000 pounds, or $48,750 at current exchange — underscores Gucci Group’s contention that sustainable technology is key for luxury brands as concerns mount about the environment and climate change.
The first scholarship is to commence in September 2010, with applications due around January.
“We are always searching for innovative new ways to sustainably improve the way we work,” said Mimma Viglezio, Gucci Group’s executive vice president of global communications. “Research and technology are the vital components in promoting the reinvention process.”
Viglezio noted that group brands — which besides Gucci include Balenciaga, Bottega Veneta, Sergio Rossi, Alexander McQueen and Stella McCartney — would have access to any scientific breakthroughs that might emerge from the scholarships, but they would not be proprietary.
While Central Saint Martins is hosting the scholarship, the project is also supported by the Textile Futures Research and Consultancy at the University of the Arts London. The research facility, dedicated to new textile and design products and applications, is currently developing “smart” textile surfaces that change shape according to their surroundings and is exploring ways of “upcycling” discarded materials with new finishings and laser surfacing.
Gucci Group recently created a corporate social responsibility department, with Burak Cakmak as its director, reporting to Viglezio.
At the brand level, Sergio Rossi employed cutting-edge technology to create a high-heeled “eco pump” to celebrate “Home,” a film about environmental responsibility released in June that was funded by Gucci Group parent PPR. The biodegradable shoe’s sole and heel were created with liquid wood: the sole mixed with leather waste; the heel compressed for high strength.
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
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24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews