PARIS – Gucci is the top brand choice for affluent Chinese women intending to buy a designer handbag or shoes within the next year, according to a recent survey by RBC Capital Markets.Seventy percent of the 411 respondents to the November survey said they would buy Gucci shoes. Prada, Louis Vuitton, Miu Miu and Salvatore Ferragamo follow in the ranking of brand preferences.Gucci also edged out Chanel regarding purchasing intent for handbags, with 50 percent of those surveyed citing the Italian brand and 49 percent the French house. Prada, Louis Vuitton and Hermès round out the top five.Consumers surveyed said they prized beautiful designs, brand reputation and fashion appeal as the most important factors in their brand choice. Secondary factors on the rise include “shopping experience” and “reasonable price.”But the gap has narrowed between consumers seeking highly recognizable designs and those preferring discreet, understated styles.“The Chinese consumer is becoming increasingly sophisticated and is trading up to less widely available and more discreet brands,” luxury analyst Rogerio Fujimori wrote in the research note.Younger consumers, those under 34, cited different brand preferences with Mulberry, Miu Miu, Alexander McQueen, Alexander Wang and Givenchy taking the top five spots.The survey suggests the “sweet spot” for luxury handbags is 1,800 euros to 2,700 euros, or $1,900 to $2,850 at current exchange rates, with the propensity to purchase bags over 2,000 euros, or $2,110, rising since an August survey. That “bodes well for the likes of Hermès and Chanel,” the report said.Chanel ranks the highest among Chinese consumers intending to purchase designer ready-to-wear, with 55 percent of respondents citing the brand. Gucci, Prada, Louis Vuitton and Giorgio Armani round out the top five.Among brands rising in the rtw rankings were Dior, Burberry and Fendi, whose rtw and furs are designed by Karl Lagerfeld, also Chanel’s chief designer.About 90 percent of the women surveyed were between 25 and 44 years old and 70 percent of them already own between two and five luxury handbags.RBC estimates that handbags represent about 20 percent of the total market for personal luxury goods, with Chinese consumers accounting for 30 percent of global luxury sales.
@chanel and @pharrell dropped what’s being dubbed as the world’s most exclusive sneakers yesterday. The Adidas Originals NMD Hu, which Williams designed in collaboration with Chanel and @adidasoriginals, has a waiting list of over 120K people who pre-registered online at chanelatcolette.fr –– and only 500 pairs are on sale. The singer predicted the resale value of the shoes could reach $40K. Read the full interview on WWD.com. Link in bio. #wwdfashion
@imanshumpert is diving deeper into his creative endeavors and relaunching his clothing line, Post 90s, and is helping to raise money for the hurricane victims in St. Maarten with a jersey he’s designed with his brother. The Cleveland Cavaliers player talked to WWD about kneeling during the national anthem, working with fashion brands and how he wants to be more than an @nba player. Read the interview on WWD.com #wwdfashion (📷: George Chinese)
Not only does #TheProfit return to CNBC tonight, but @marcuslemonis has launched @shopmarcus, a new shopping and lifestyle retail experience in Aspen and Chicago, with more locations to come. The retail stores offer in-store stylists and a variety of contemporary womenswear selections.
“It’s life, I’m going to face it,” @mingxi11 sighed. “I fell, but you know, I think the most important thing is that I get back up. I had the love, the help from my sister — the girl next to me Gizele [Oliveira] — she’s so nice. When I went backstage everybody was trying to comfort me like ‘Oh Ming, it’s OK.’ I’m really, really touched. I think it’s them who gave me the courage to go back on stage for the finale,” Xi told WWD of her fall at the @victoriassecret fashion show. (📷: David Fisher) #wwdfashion #vsfashionshow #victoriassecret
@louisvuitton tapped @therealpeterlindbergh for its latest city-centric photo book, which is part of a series called Fashion Eye. The primarily black and white book captures the spirit of Berlin in 57 images shot between 1989 and 2019. “Berlin is an inspiration for me, more than a city. I mean @millajovovich is simply Berlin!” said Lindbergh. #wwdfashion
“You know, I think audiences expect a certain performance so I have to deliver to them what they’re expecting to a certain degree. But I’m also a different actor and a different person, I have my own spin on the character,” says @noahegalvin of his takeover of the leading role in “Dear Evan Hansen” following the departure of @bensplatt, who originated the role. Read WWD’s interview with the 23-year-old actor on WWD.com #wwdeye (📷: @jilliansollazzo)
For pre-fall 2018, @etro created richly-colored wonderland, using tapestries, textiles and wallpapers from the Eastern world at large. The line featured floral and graphic prints and jacquard motifs, like this two-piece look featured here. #wwdfashion (📷: Giovanna Pavesi)
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)