The Italian luxury fashion house and boat maker Riva on Tuesday unveiled the made-to-order Aquariva by Gucci speedboat at the Cannes, France, boat show. And since this is luxury at all levels, the boat doesn’t come cheap: $750,000 each. Gucci chief executive officer Patrizio di Marco said three clients already have expressed serious interest.
According to di Marco, the two companies and two distinct symbols of La Dolce Vita share identical values when it comes to representing Made in Italy design, craftsmanship and quality. “There was the desire to work with a company that shared our core values and we hope that the return of this project will be to further strengthen the idea of Gucci as a lifestyle brand,” said di Marco.
Frida Giannini, who views a Riva boat as one of the “most evocative images of Italian style, sophistication and elegance,” chose the Guccissima print for the seats and sundeck and the classic green-red-green logo to pipe the boat.
The two-speed electronic gear speedboat runs on a 380-horsepower Yanmar engine and has a fiberglass hull, trademark mahogany interiors and a 20-coat glossy white paint that can be customized.
To provide that extra marine touch, Giannini designed a Riva by Gucci accessories collection comprising duffel bags, towels and flip-flops made from soft white leather and enriched with the green-and-red ribbon. They are now available in Gucci’s Milan and Cannes stores and will roll out to other Gucci outposts and select nautical stores next year.
The Aquariva by Gucci boat also will be presented on Sept. 22 in Milan during fashion week.
Di Marco conceded that next year’s celebrations are aimed at consolidating the various initiatives embraced over the last 18 months, such as the Gucci Masters equestrian tournament, the new museum and Gucci’s involvement in restoring old films. He also hinted at a new collaboration, without elaborating.
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast