By  on May 29, 2008

NEW YORK — The Hermès man and woman are going their separate ways.

Come fall 2009 and the opening of a four-level, 6,000-square-foot men's-only store at 690 Madison Avenue — the first in the world — customers of the French luxury brand will be relegated to distinct shopping venues for the appropriate sex. But couples won't have far to walk if they want to check out each other's products — the new men's store will be directly opposite the 10,600-square-foot Hermès flagship at 691 Madison Avenue.

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