By  on July 2, 2013

MILAN — Claudio Marenzi, newly appointed president of Italy’s fashion and textile consortium, set the agenda for his mandate Tuesday at the SMI-Sistema Moda Italia general assembly at the Milan Bourse.

“The real challenge for Italian small and medium-sized firms is to go from being companies that sell products to being full-fledged brands,” Marenzi said, adding that SMI aims to promote “the growth of Italian companies’ revenues abroad.”

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