NEW DELHI — As the Kenneth Cole brand becomes more aggressive about global expansion, the designer himself is engaging in more local terms across the world.
In New Delhi to mark his retail collaboration with Reliance Brands and the recent opening of the seventh store for the brand in India, Cole talked about the increasingly global component of his business and the fast growing niche of Asian markets. On Thursday night, his first fashion show in India at the Lodi hotel drew the city’s elite. It had the same spirit of his show during New York Fashion Week in September, with models taking selfies and a digitally inspired background of large television screens — “although the selection of outfits is more geared for the Indian market,” he said.
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