Potential London locations for Christopher Kane’s first freestanding store are being scouted. And in the next two weeks — if not sooner — the company will be ready to reveal who will take over the top job at Puma. An athletic industry insider is said to be at the top of the list.
These initiatives were revealed Tuesday at a lunch at La Grenouille here to discuss the name change of PPR to Kering, which officially takes effect on June 18.
The company’s 50th anniversary seemed like a fine time for re-branding, according to Laurent Claquin, head of Kering Americas, who detailed the changes underfoot. No longer a French-centric financial holding company, Kering has zeroed in on apparel and accessories, with 13 of 18 brands being luxury ones. Now, 95 percent of Kering’s revenues come from outside France, compared with 60 percent a few years ago, he said. (English became the company’s preferred language two or three years ago for its 33,000 staffers). RELATED STORY: PPR Changes Name to Kering >>
The conglomerate’s new international and integrative setup gives it more muscle when negotiating retail space with commercial landlords, among other things. Emphasizing how Kering is looking after its brands, Claquin noted how the Alexander McQueen business has increased 12-fold since it was acquired in 2001, while Stella McCartney’s business has grown 11-fold in that same time frame.
Claquin also previewed the first of five videos that blogger Garance Doré has created for a host of online platforms and social media. Called “Family,” her first effort features interviews with chief executive officer François-Henri Pinault (or “F.H.P.” as Volcom’s senior vice president of marketing, Ryan Immegart, refers to him later in the clip). In another brief chat, Gucci chief executive officer Patrizio di Marco tells Doré, “Family is a wonderful word because only working together can we realize our goals.”
There was also much discussion about the “Empowering Imagination” tag line, the new owl logo and the root of the Kering name — “ker” has its roots in the Brittany region of France, where Pinault’s family is from, which connotes a house or home. Aside from being associated with wisdom and movement, owls have great vision, since they have the ability to turn their heads 270 degrees without breaking their necks, Claquin said.
Pinault shied away from the idea of using his family name for the company. “You never know what might happen with a company that would affect a family or vice versa,” Claquin said.
In any event, the Kering work family seems to have taken to their new name, with “That’s a very Kering thing to do” being the new inner-office slang.
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
@asics America has tapped a new brand ambassador: famed DJ/record producer @steveaoki. This initiative is intended to set the tone for the new brand identity and philosophy and will include partnerships with influencers and in-store and off-line activations that will continue into next year. This is Asics’ most significant marketing effort in two decades, and is expected to attract younger consumers to the brand. #wwdfashion
24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews