PARIS — Lanvin opened its first pop-up store Saturday, a 540-square-foot unit at 30 Rue Francois Sibilli in Saint-Tropez.
“We are testing the market,” said Thierry Andretta, Lanvin’s executive vice president, noting the unit showcases the brand’s women’s fall collection, including accessories, and will remain open until October in the upscale resort destination. “Ladies really want to buy as soon as they find something new.”
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)