London Fog will be ramping up its fashion quota this fall, thanks to the brand’s first designer collaborations with Chris Benz, Cynthia Rowley and Badgley Mischka.
Each has pulled together a capsule collection — a first for the 80-plus-year-old brand — that will make its debut in stores in August. Rowley, for example, has created a women’s trenchcoat, a girls’ trenchcoat and an umbrella.
The London Fog collaboration is one of the projects Benz has been working on while taking a break from this New York Fashion Week. His studio was recently photographed and featured on the Web site One Kings Lane. For London Fog, he designed a coat, rain boots and an umbrella for women, as well as a men’s coat. Benz plans to support a few designer friends at their respective shows, but Monday he will be off to Paris for Première Vision.
“While everyone else is busy with the shows, we’re getting started on spring 2014,” he said. “It’s been really great to be able to reflect a little bit creatively and to think about where your business is going. There is something to be said for having an ‘Eat Pray Love’ kind of moment. We’ve been asking ourselves, ‘What do we really love about the brand? Where is the company going?’ We’re super-excited to get back to work and to go to Paris.”
London Fog is making its designer goods relatively affordable, with retail prices ranging from $50 for an umbrella to $275 for outerwear. The collection will be sold in specialty and department stores, as well as through the outerwear brand’s Web site and each designer’s respective site.
Badgley Mischka has created a coat, rain boots and luggage for women, as well as a girls’ poncho. Aside from having the same parent company, Iconix, Mark Badgley said of London Fog, “We grew up with it, especially growing up in Oregon, where it rains practically every day of the year. It’s always been an iconic brand.”
One of the advantages of working with London Fog is that the company has the technical aspects of outerwear down pat, which freed up Badgley and James Mischka to focus on the fashion, Mischka said. Designing a girls’ coat (and one “with a little dash of Sherlock Holmes”) was new territory but not a path they plan to follow anytime soon, Badgley said.
Dari Marder, chief marketing officer of the Iconix Brand Group, which owns London Fog and Badgley Mischka, among other labels, said, “Giving these amazing designers the freedom to reimagine the classic trench, as well as other staples items that London Fog is known for, is exciting not only for them but for us as well.”
@kering_official is spinning off its stake in puma in an effort to focus on its luxury brands, the brand operator announced yesterday. “We are proud to have supported the turnaround of Puma, which now has unrivaled capabilities to take full advantage of the specific dynamics of its global markets and is poised to achieve substantial growth,” said François-Henri Pinault, Kering’s chief executive officer and chairman. Artémis will become a “long-term strategic shareholder” of Puma with a 29 percent stake. #wwdnews #wwdfashion (📷: @jilliansollazzo)
The fashion world mourns for celebrated street style photographer, Nabile Quenum, who died at age 32 in Paris.
Quenum, creator of the fashion blog “J’ai Perdu Ma Veste,” was a fashion week fixture, and regularly shot for New York magazine’s The Cut, among other outlets, and brands such as Louis Vuitton, Moncler and Adidas. He was also actively involved in the #NoFreePhotos initiative, which kicked off in the fall. Read more about Quenum in @kbsmoke's story on WWD.com. #wwdnews
@verwanggang and @maisonladuree have teamed up on a dessert collab called Vera Wang Pour Ladurée. The collection, which launched this week, features a specialty macaroon, as well as a wedding cake inspired by one of the designer’s gowns. “I could not imagine a more delicate or sophisticated creation to grace any couple’s celebration,” said Wang. #wwdfashion
“I’m Russian and I love to use all these little tricks that I got from my grandma or my mom. We didn’t have a lot of money for creams or anything like that so we would use a garden as a beauty treatment regime. We’d put cucumber in the fridge and do a cucumber mask,” says model @irinashayk on one of her beauty hacks. WWD asked celebs what their go-to self-care rituals are. See what Naomie Harris, Freida Pinto and more said on WWD.com. #wwdeye #wwdbeauty (📷: @zefashioninsider)
Exclusive: @viktorandrolf are teaming up with @Zalando on a collection made from leftover clothing. The lineup, which lands at the retailer February 1, includes 17 pieces adorned with sliced up and repurposed overstock from the retailer’s private label collection. Pictured here is a look from the collection –– see more on WWD.com. #wwdfashion #wwdnews
@duewestnyc is the newest bar joining the collection of intimate neighborhood-focused spaces in the West Village. The cocktail menu, which includes bitters and syrups made in-house, offers a “Build Your Own Old-Fashioned” – like the one pictured here – where guests can choose from a list of spirits and unexpected sugars and bitters. #wwdeye
Spotted at last night’s National Board of Review gala in NYC: Angelina Jolie. Jolie – along with Meryl Streep, @lupitanyongo and more – continued the all-black dress code from Sunday’s Golden Globes. #wwdeye (📷: @lexieblacklock)