By  on December 17, 2010

Seeking to provide customers with unique fabrics, Loro Piana is developing a fiber that originates from the lotus flower.

“This is a natural and antique fiber that has never been used this way before in the West,” said co-chief executive officer Sergio Loro Piana, who registered the Loro Piana Lotus Flower trademark internationally. “It’s a sacred flower: Buddha is often portrayed sitting on a bed of lotuses and the fiber is traditionally linked to his clothes.”

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