LONDON — Louis Vuitton was once again the leading luxury brand on Interbrand’s annual Best Global Brands Report. Ranking at 17th position in the list of 100, Louis Vuitton’s brand value was estimated at $24.89 billion, up 6 percent from the previous year. Apple, at $98.32 billion, wrestled the number one position from Coca-Cola, which dropped to third position and had held the highest ranked position since for 13 consecutive years, while Google took second place, at $93.29 billion.
Interbrand determines a brand’s value based on three aspects: the financial performance of the brand’s products or services, the role the brand plays in influencing consumer choice and the strength the brand has to command a premium price, or secure earnings for the company.
Other luxury brands on the list, which all saw an increase in value over the year, included Gucci at 38th position, with a value of $10.15 billion, up 7 percent; Hermès, up 23 percent to $7.62 billion at 54th position; Cartier, up 26 percent to $6.9 billion; Tiffany & Co., up 5 percent to $5.44 billion; and Burberry, up 20 percent to $5.19 billion. Prada, which returned to the list last year after an absence in 2011, was named as the year’s third top rising brand, up 30 percent to $5.57 billion and in 72nd position.
Interbrand credited the brands’ growth to renewed consumer confidence, increased store openings — especially in the U.S. and China — as well as linking bricks and mortar with digital experiences.
Other fashion and beauty brands on the list included H&M, up 10 percent to $18.17 billion; Zara, up 14 percent to $10.82 billion; L’Oréal, up 12 percent to $9.87 billion; Avon, down 11 percent to $4.16 billion; and Gap, up 5 percent to $3.92 billion.
“What he has done at Vuitton is really exceptional,” said @gameofthrones’ actress Gwendoline Christie on @mrkimjones’ final show for @louisvuitton. “He has rebooted luxury in terms of making it commercial, viable and contemporary. And most importantly artistic. He has never compromised his artistic vision for the sake of commodity.” (📷: @zefashioninsider)
After seeing a demand for men’s wear from its customers, British contemporary women’s wear label @ariesarise has added a men’s wear component and will launch a unisex collection with @mrporterlive. The 20-piece collection includes jackets, denim, logo T-shirts and more with deconstructed ‘90s vibes. Set to launch on January 18, you can shop the pieces on Aries’ website and on mrporter.com. #wwdfashion
“And so spending so much time with a character who thinks like that, inevitability you try and analyze yourself and go back and think about your own demons and dark chapters that you had in your life,” says @thedanielbruhl of his role in TNT’s “The Alienist.” The show, set in the Gilded Age of New York, also stars Dakota Fanning and Luke Evans. Head to WWD.com to read about how 39-year-old Brühl prepared for the role and why he thinks the show is so relevant to today #wwdeye ( 📷: @Eriktanner)
Now that Celine Dion’s collection has topped $10 million in sales, the pop superstar, fashion icon and newly-minted industry player is eyeing growth in Asia. Read the full report by @tiffanyap, link in bio. #wwdnews #celinedion
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
Among the familiar faces at @off____white’s show was a surprise figure: Japanese artist @takashipom, pictured here on Wednesday morning. Other show-goers included @jerrylorenzo, who spoke about his upcoming project: a @nike collaboration for back to school, with designs inspired by his childhood on the West Coast. Sitting in the front row were Future, Don Crawley, @miguel and more. See the rest of the photos on WWD.com #wwdeye (📷: Stephane Feugere)
According to @laurentsai, former “Terrace House: Aloha State” cast member, she didn’t know she was auditioning for the Japanese version of “Real World.” “I was telling a couple of my friends and someone’s like, ‘That sounds a lot like Terrace House.’ I was like, ’No it can’t be.’” Turns out, it was. But Tsai isn’t just a reality star — she’s an illustrator who has worked with Starbucks Japan and most recently, she’s dipping her toes into the fashion world. Head to WWD.com to read about her time on the show, modeling and her art. #wwdeye (📷: @danieldorsa)
More changes are coming to New York Fashion Week: Beginning with the spring 2019 collection, @alexanderwangny will move his New York show to June from September, adopting a biannual schedule with collections shown in June and December. Additionally, the @cfda is planning for an official summer/winter fashion season taking place as soon as June and December 2018. Read more about the upcoming changes on WWD.com. #wwdnews #wwdfashion (📷: @slovekinpics)