By  on January 26, 2012

ROME — Louis Vuitton will unveil its first Italian maison with a star-studded event this evening that is expected to draw the likes of Cate Blanchett, Catherine Deneuve and her daughter Chiara Mastroianni.

Located in central Rome, the three-story Maison Louis Vuitton Rome Etoile will open to the public on Sunday. The site was previously one of Rome’s most iconic movie theaters, the Etoile, the city’s first cinema, which shuttered in 1991. Built in 1907 in San Lorenzo in Lucina Square, the neoclassic facade and its bas-reliefs were carefully restored by Vuitton and its longtime collaborator architect Peter Marino.


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