MILAN — A string of luxury and designer brands are trying their utmost to excite consumers in one of the toughest holiday seasons in years, introducing exclusive products in the hope that tightfisted shoppers will open their wallets in the final week before Christmas.
Among the products introduced are:
Prada: Forget those anonymous hand-scribbled gift certificates. Prada has created a gold metal credit card with the brand’s crest and the sum the recipient can spend in any Prada store worldwide. There are four versions in varying amounts, from 250 euros, or $355, to 5,000 euros, or $6,420.
Tod’s: Propelled by the success of its metal and leather bangles, Tod’s is beefing up its costume jewelry offerings with sterling silver and multicolored leather. The chokers feature charms and glass decorations. Each piece is hand-stitched using napa, patent leather, crocodile or python and retail for 350 euros, or $450.
Fendi: High fashion meets high definition with Fendi’s latest undertaking. Beginning Saturday, subscribers of the Italian pay-TV service Sky, owned by Rupert Murdoch’s News Corp., can click on sky.it/fendi and punch in a request to buy a limited edition “MySkyHD wears Fendi” decoder complete with a logoed Fendi cover-up bearing the house’s brown and black F logo. The decoder costs 250 euros, or $355, with 50 percent of proceeds from the edition of 1,000 donated to Child Priority to support the future of children in Africa.
Moët & Chandon: The legendary Champagne maker has created limited edition bottles of its iconic Brut Imperial that can be personalized with words or messages spelled out with Swarovski crystals. The service is available this month in a temporary corner inside the trendy 10 Corso Como store here and at other select venues such as the Atelier Moët in Paris’ Les Galeries Lafayette, at Isolee in Madrid and inside the Four Seasons in Macau. Prices for the Champagne in Milan run from $95 for a 750-ml. bottle to $190 for magnums, but vary in other temporary stores.
Rosato: Probably better known outside Italy for its ad images with Demi Moore and Elizabeth Hurley, the jewelry company is banking on its buy-one-wear-three formula of earrings, a wire necklace with a pendant and a ring with interchangeable stones. Depending on the look of the day, you can choose among a pink quartz, a light blue topaz or a rock crystal that are part of the package and position the stone into the rose gold wreathed setting adorned with tiny hearts, clovers and horns. Prices span from 550 euros, or $706, to 1,100 euros, or $1,412.
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews
@prada is introducing a new project at its men’s fall 2018 show this Sunday: “Prada Invites.” The fashion house invited four celebrated creative minds – @ronanaerwanbouroullec, Konstantin Grcic, @herzogdemeuron and @rem.koolhaas – to each create a unique item with its iconic nylon material. The designs will be unveiled on the runway show, which will take place at the company’s warehouse in Viale Ortles 25. #wwdfashion #mfwm (📷: @martinocarrera)
@kering_official is spinning off its stake in puma in an effort to focus on its luxury brands, the brand operator announced yesterday. “We are proud to have supported the turnaround of Puma, which now has unrivaled capabilities to take full advantage of the specific dynamics of its global markets and is poised to achieve substantial growth,” said François-Henri Pinault, Kering’s chief executive officer and chairman. Artémis will become a “long-term strategic shareholder” of Puma with a 29 percent stake. #wwdnews #wwdfashion (📷: @jilliansollazzo)
The fashion world mourns for celebrated street style photographer, Nabile Quenum, who died at age 32 in Paris.
Quenum, creator of the fashion blog “J’ai Perdu Ma Veste,” was a fashion week fixture, and regularly shot for New York magazine’s The Cut, among other outlets, and brands such as Louis Vuitton, Moncler and Adidas. He was also actively involved in the #NoFreePhotos initiative, which kicked off in the fall. Read more about Quenum in @kbsmoke's story on WWD.com. #wwdnews
@verwanggang and @maisonladuree have teamed up on a dessert collab called Vera Wang Pour Ladurée. The collection, which launched this week, features a specialty macaroon, as well as a wedding cake inspired by one of the designer’s gowns. “I could not imagine a more delicate or sophisticated creation to grace any couple’s celebration,” said Wang. #wwdfashion