Ralph Toledano, former chairman and chief executive officer of Chloé International, is credited with having masterminded the house’s now full-fledged product range.
When Toledano came on board in 1999, Chloé was a modest operation, with one Paris store and a smattering of wholesale accounts in Europe and the U.S.
During his first year at Chloé, Toledano introduced an eyewear line, licensed to L’Amy. The brand changed partners this January, however, signing a licensing agreement with New York-based Marchon Eyewear Inc. to manufacture and distribute its sun and ophthalmic collections. The first deliveries started rolling out month.
A swimwear line was added in 2001, licensed to Albisetti SpA. Then in 2002, the company brought production of handbags and small leather goods in-house and launched footwear licensed to Iris.
The Bracelet bag, released in 2002 under then-creative director Phoebe Philo, was among early successes, but the big bang came with the launch in 2005 of the Paddington, also under Philo. Carrying as its signature an oversize padlock, the bag became one of the biggest “It” bags of the time, shifting several hundred thousand pieces annually and laying the foundation for an extensive leather goods line at Chloé.
Among the house’s other best-selling bags are the Marcie, the Paraty, Angie and Alice.
Re-editions of Chloé’s Paddington and Silverado bags and the Eventail clutch will feature among 16 emblematic archive designs to be celebrated in the house’s 60th anniversary Re-edition collection for spring 2013, along with a re-issue of wooden wedge sandals launched in 2006 under Philo.
The launch of the house’s See by Chloé franchise, meanwhile, which is produced under license by Italy’s SINV SpA, dates back to 2001, under then-design director Stella McCartney. In March 2011, Laure de Sade was appointed design director of the collection.
A See by Chloé bag line made its debut in 2008.
The first See by Chloé store opened in Japan in February 2003, growing to 27 stores internationally today. Two openings are planned for 2013, with their locations yet to be disclosed. The house declined to provide sales figures for the line.
In 2007, Chloé signed a license with Children Worldwide Fashion for the Chloé Children’s Wear line, with the first collection launched for fall 2007. Emilie Gaulupeau, head of brands at CFW, overseeing Chloé Children’s Wear and other labels, said, “This added to our portfolio a brand that resonates luxury and couture.”
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast