By  on June 12, 2013

MILAN — Refuting the argument that men’s wear must be boring to be elegant, MSGM creative director Massimo Giorgetti is gearing up to affirm the brand’s joyful fashion philosophy at the Pitti Uomo men’s international trade show. The designer will unveil his spring 2014 collection with a dynamic presentation at Florence’s Stazione Leopolda on June 19.

“The challenge is to demonstrate that it’s possible to design men’s wear that can be colorful and fun, yet very sophisticated and chic,” said Giorgetti.

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