NEW YORK — Nary Manivong is taking a novel route to resurrecting his line.
Manivong, who was behind the now-shuttered Nahm line with Alexandria Hilfiger, is continuing on his own. This time, he is relying on Kickstarter, the world’s largest funding digital platform that supports up-and-coming creative talent, to support his next chapter. Kickstarter is mostly used by start-ups to get consumer-based funding, and Manivong’s goal is to raise $25,000 through a campaign to encourage people to help fund his new line. It includes a video using footage from his recent “Dressed” documentary.
“With technology and the media, there is a really cool number of opportunities,” Manivong said, praising Kickstarter. “You get to support people who are driven to do something.”
For Manivong, drive accounts for much of his tenacity. His is a rags-to-riches story — replete with gangs and homelessness in Columbus, Ohio and his rise to New York Fashion Week — that is well-documented in “Dressed,” which will be available to download on iTunes this month.
“For me, it was the right timing, and the confidence in myself to move on forward,” Manivong said. “At Nahm, we had great relationships with stores, and I’d like to continue that going forward.”
Manivong’s aesthetic is largely clean and feminine and for his return under his own name, he incorporated many details from his native Laos, from special trims to prints.
“Now, the girl I am designing for is a little bit more grown up, confident, there is a little bit more of a sexiness to her,” he said. “These are pieces that can be worn from day into night.”
The line, which is manufactured in New York, is positioned at an advanced contemporary price point, with dresses ranging from about $195 to $275 at wholesale, and tops and bottoms from about $95 to $115. For the time being, Manivong is focusing on those classifications but is likely to add outerwear in seasons to come.
He will show the collection to stores during fashion week, working with the Dana Dramov Showroom. He said he will present it to editors afterward. While Manivong didn’t disclose sales projections, he said, “With Nahm, we had about 25 stores, so the focus is to go off of the relationship I had with them, and give them first go of the collection. So far, I have sent out sketches, and a lot of responses were great, which is exciting.”
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast