By and  on July 7, 2008

NEW YORK — If there's one thing Oscar de la Renta wants to make perfectly clear, it's this: His company isn't for sale.

Squelching rumors he's seeking new investors, de la Renta, 75, and Alexander Bolen, 40, the fashion house's chief executive officer, are busy making plans for the future that involve an international rollout of retail stores; the continued growth of eveningwear; a greater emphasis on daywear, accessories and home furnishings, and a bigger push into fragrances.

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