NEW YORK — PPR is taking three of its brands to SoHo.
Stella McCartney, Yves Saint Laurent and Balenciaga have signed leases to open stores in SoHo. McCartney will unveil a 2,700-square-foot unit at 112 Greene Street. Balenciaga will open a 4,769-square-foot store at 148 Mercer Street and YSL will bow across the street at 149 Mercer Street in a 2,500-square-foot space.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)