By  on November 24, 2010

MILAN — Prada SpA is considering 2011 rather than 2012 for an initial public offering as it seeks to capitalize on its surging profits and sales.

A company spokesman confirmed Prada is exploring an IPO, which will “likely take place in 2011, more reasonably in the second half of the year, and depending on market conditions.” After canceling plans for an IPO several times over the past few years, Prada was believed to be penciling in 2012 to try again. It is understood a decision on the exact timing and the location will be made early next year. Sources here say Prada has been mulling a listing on the Hong Kong Stock Exchange, given the company’s performance in the Asia-Pacific region.

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