By  on May 1, 2009

PARIS — Divesting its wine-and-spirits division makes no sense for LVMH Moët Hennessy Louis Vuitton, according to an analysts’ report published Thursday.

Following media speculation last week, officially denied by LVMH, that it was in talks to sell Moët Hennessy to premium drinks firm Diageo, which already has a 34 percent stake in that business, HSBC declared more likely scenarios as the status quo or a reverse deal, or LVMH buys Diageo’s share in the business, which includes Champagne houses Moët & Chandon, Dom Pérignon and Veuve Clicquot.

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