FLORENCE — Despite a cloudy economic climate, business is booming at the Pitti Immagine Uomo trade fair, which ends its four-day run here today. The U.S., Far East and emerging markets are bringing “quality growth,” while a new, more knowledgeable and sophisticated customer base is creating momentum for upscale brands.
“I’ve never seen retailers write more orders,” said Eric Jennings, vice president and fashion director at Saks Fifth Avenue. He said he was particularly excited about the offering in contemporary tailoring. “With so much color, texture and novelty, tailored clothing is definitely the new sportswear. It’s very youthful,” he said, noting that he is looking forward to “a healthy and consistent growth” in the category in 2014.
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