By  on August 26, 2011

There’s a rivalry brewing in New York fashion circles.

The downtown show venue MAC & Milk is undergoing a name change — it appears the new name will most likely be Made — and is looking to widen its sponsors beyond the cosmetics giant MAC Cosmetics, as reported. With the strategic hiring of Hollywood powerhouse Creative Artists Agency to represent Made, Milk Studios is looking to become a more important player in the fashion show, film and digital media businesses, both in New York and Los Angeles. Lexus is among the sponsors of the fashion shows coming up at Milk in September, as are American Express and MAC.

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