By  on September 16, 2013

Kent & Curwen, the British heritage brand resurrected in the U.S. and Europe by a subsidiary of Star Branding LLC, has tapped Simon Spurr as creative director and senior vice president. Effective immediately, the designer will oversee product design as well as work on store development, marketing and other creative aspects of the brand.

Spurr succeeds Michael Sondag, who exited the New York-based company earlier this month in order to move back to Europe. This newest incarnation of Kent & Curwen, which has a history dating to 1926, ramped up last year, with the first product hitting stores this fall. Key wholesale partners are Bloomingdale’s, Nordstrom and Harrods, in addition to a number of independent specialty stores.

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