By  on August 25, 2009

For stylists, whether the recession is a feast or famine depends on their resourcefulness.

Advertising and editorial gigs are fewer and farther between — and scrawnier at that — so stylists are turning themselves into brands, lining up TV gigs, acting as spokespeople, launching their own labels and in some cases molding young starlets’ images beyond red-carpet dressing. Rachel Zoe and Mary Alice Stephenson are trying to cover all the bases. Zoe has a new accessories line and others like Andrea Lieberman are padding their wallets with signature labels, while Josh Madden creates his own look by giving famous friends vintage pieces that he collects.

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