In her first collaboration with designer e-commerce site TheOutnet.com, Anna Sui has created a collection of 15 dresses set to bow on Thursday. The day and party styles in Sui’s signature folksy, floral and geometric prints and the LBDs are priced from $193 to $253. The Outnet is the “little sister” of Net-a-porter, the London-based fashion e-tailer that sells designers such as Lanvin, Yves Saint Laurent, Fendi and Sui’s own collection at full price.
“We have such a great relationship with Net-a-porter,” said Sui, who is known for combining vintage elements with references to popular culture. “I have quite a following there. The collaboration with TheOutnet.com made the most sense as far as the off-price [designer Web] sites. There’s so many of them out there. TheOutnet.com is more like an outlet vehicle. We’re making special things for TheOutnet.com, so it won’t compete with my regular collection.”
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)