When it comes to the question of “Nature vs. Nurture,” being a natural talent sure helps in the design world. But a little nurturing doesn’t hurt either.
Through its numerous mentoring programs, young designers get expert advice from more established designers and companies. “It’s an investment in the future of the industry,” says CFDA’s Steven Kolb. “By giving these designers the skills, the mentoring and the resources to become big American brands, we’re helping them with their success, and it creates this cycle of giving back. When they’re at that point, they’ll be conditioned to do the same. It only helps the industry.”
Several of these programs have been established in collaboration with Vogue, such as the CFDA/Vogue Fashion Fund Awards.
“After 9/11, both the CFDA and Vogue shared an impulse to immediately do something to help young designers who were struggling in the aftermath of that terrible moment,” says Vogue editor in chief Anna Wintour. “But not long after that, the idea of a more long-term strategy to establish and nurture a new generation of American designers with global reach began to take shape—that being proactive was the only way forward. Out of that the CFDA/Vogue Fashion Fund was established. I’m enormously proud of what it has achieved, and I’m equally proud that the likes of Proenza Schouler, Alexander Wang, Joseph Altuzarra, Eddie Borgo, Rodarte, Monique Péan and Pamela Love have so brilliantly repaid our belief in them.”
Many established designers participate in various mentoring programs.
“The CFDA played an instrumental role in the success of so many designers,” says Elie Tahari. “We’ve partnered to promote select CFDA jewelry designers by featuring their product in our East Hampton boutique, allowing me to give up-and-coming designers a platform for people to see their work, which has brought me great happiness.”
Kenneth Cole adds, “In addition to providing designers with mentorship, guidance and exposure critical to their success, the CFDA offers valuable resources that enable newer, younger companies to become more viable.”
CFDA’s splashy shout-out to drive retail business, Fashion’s Night Out, got its start in September 2009. It collaborated with Vogue, New York & Co. and the city of New York on the shopping extravaganza, which aimed to help restore consumer confidence and drum up retail sales in New York in the midst of the recession that started in 2008. Now in its fourth year, the shopping event has become an international phenomenon that’s expanded to 19 markets worldwide.
Here are several key CFDA initiatives to boost business and nurture the next generation of talent.
FASHION'S NIGHT OUT
The original mission of 2009’s Fashion’s Night Out was to get New Yorkers excited about shopping again, after staring down a recession for almost a year. It turned into one giant global scene. Its fourth edition was slated to take place on Sept. 6.
It was Wintour’s idea, along with Diane von Furstenberg’s, to enlist the support of Mayor Bloomberg. About 1,000 stores across the city’s five boroughs stayed open late—most until 11 p.m.—and hosted special events with entertainers, models and fashion stars. In some neighborhoods, it has become a huge block party with Champagne flowing and celebrity watching galore.
Among those expected to make appearances this time around were Kim Kardashian, Solange Knowles, Matchbox Twenty, Jessica Seinfeld, Kelly Rutherford and Jennifer Hudson. The event was accompanied by a special Fashion’s Night Out collection, with a portion of the proceeds benefitting the New York City AIDS Fund in the New York Community Trust. About 250 cities in the U.S. are now involved in FNO, as well as online.
It impacts sales for some retailers, while for others, it’s a marketing opportunity that draws customers who might not otherwise go into their stores. Kolb acknowledges there are pros and cons, and some designers have complained. “You’ve got people getting ready for their shows. It creates gridlock. But overall, it’s been a really positive thing…. It happens, it’s over and everybody can get back to work,” says Kolb. “We’re creating a new national holiday, and you can feel the energy and buzz.”
@chanel and @pharrell dropped what’s being dubbed as the world’s most exclusive sneakers yesterday. The Adidas Originals NMD Hu, which Williams designed in collaboration with Chanel and @adidasoriginals, has a waiting list of over 120K people who pre-registered online at chanelatcolette.fr –– and only 500 pairs are on sale. The singer predicted the resale value of the shoes could reach $40K. Read the full interview on WWD.com. Link in bio. #wwdfashion (📷: Dominique Maître)
@imanshumpert is diving deeper into his creative endeavors and relaunching his clothing line, Post 90s, and is helping to raise money for the hurricane victims in St. Maarten with a jersey he’s designed with his brother. The Cleveland Cavaliers player talked to WWD about kneeling during the national anthem, working with fashion brands and how he wants to be more than an @nba player. Read the interview on WWD.com #wwdfashion (📷: George Chinese)
Not only does #TheProfit return to CNBC tonight, but @marcuslemonis has launched @shopmarcus, a new shopping and lifestyle retail experience in Aspen and Chicago, with more locations to come. The retail stores offer in-store stylists and a variety of contemporary womenswear selections.
“It’s life, I’m going to face it,” @mingxi11 sighed. “I fell, but you know, I think the most important thing is that I get back up. I had the love, the help from my sister — the girl next to me Gizele [Oliveira] — she’s so nice. When I went backstage everybody was trying to comfort me like ‘Oh Ming, it’s OK.’ I’m really, really touched. I think it’s them who gave me the courage to go back on stage for the finale,” Xi told WWD of her fall at the @victoriassecret fashion show. (📷: David Fisher) #wwdfashion #vsfashionshow #victoriassecret
@louisvuitton tapped @therealpeterlindbergh for its latest city-centric photo book, which is part of a series called Fashion Eye. The primarily black and white book captures the spirit of Berlin in 57 images shot between 1989 and 2019. “Berlin is an inspiration for me, more than a city. I mean @millajovovich is simply Berlin!” said Lindbergh. #wwdfashion
“You know, I think audiences expect a certain performance so I have to deliver to them what they’re expecting to a certain degree. But I’m also a different actor and a different person, I have my own spin on the character,” says @noahegalvin of his takeover of the leading role in “Dear Evan Hansen” following the departure of @bensplatt, who originated the role. Read WWD’s interview with the 23-year-old actor on WWD.com #wwdeye (📷: @jilliansollazzo)
For pre-fall 2018, @etro created richly-colored wonderland, using tapestries, textiles and wallpapers from the Eastern world at large. The line featured floral and graphic prints and jacquard motifs, like this two-piece look featured here. #wwdfashion (📷: Giovanna Pavesi)
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)