By  on September 20, 2012

NEW YORK — After a successful collaboration with Anthropologie earlier this year, designer Gregory Parkinson realized there was a market for his handcrafted sort of clothes at a more accessible price. GP Gregory Parkinson is the result and launches for the spring season.

The 60-piece collection will wholesale from $50 for a pair of cotton shorts up to $260 for a silk and linen maxidress. Most of the pieces feature prints the designer developed in-house and offer the kinds of details his customers have come to expect, such as feminine shapes and raw edges. “In this market, a lot of the fabrics are really standard,” said the designer from his atelier in Los Angeles. “I wanted the prints and the fabrics of GP to be as interesting and special as possible. They are beautiful, but they are also practical and easy to take care of,” he noted.

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