TOKYO — Thom Browne is about to open his first freestanding store outside the U.S., appropriately enough in the home country of his label’s majority shareholder, Cross Co.
The brand’s Tokyo flagship, which is set to open its doors on Saturday, is located in the city’s fashionable Aoyama district, where its neighbors include Undercover, Marc Jacobs, Kate Spade and Prada. The space Browne is taking over was formerly occupied by the Tokyo branch of 10 Corso Como. A recently opened Acne store makes its home in the other half.
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"