By  on August 21, 2009

MILAN — The British Fashion Council (BFC) on Thursday launched NewGen Men, a new sponsorship program by Topman, which aims to support emerging men’s wear talent, and named the award’s inaugural recipients.

Designers Carolyn Massey and James Long will receive funding and be given the opportunity to show their spring 2010 men’s wear collections at Somerset House on Sept. 23 during London Fashion Week, a day after the close of the women’s runway season in the British capital.

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