In less than eight years, Tory Burch has built a brand by designing relaxed American sportswear with a definitive point of view, but courting international shoppers has been a priority from the beginning. Now, the designer is getting ready to open her first freestanding store in Dubai, her third Hong Kong boutique in January and her first Singapore boutique that month as well.
Burch is so committed to overseas markets that she opened a Hong Kong office for sourcing and manufacturing before she unveiled her Elizabeth Street store eight years ago. Lydia Park Forstmann, the company’s vice president of international and licensing, shared this footnote and many others to illustrate time and again how interwoven non-U.S. regions have been in the brand’s history and how essential they will be to further growth.
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