By  on September 12, 2012

NEW YORK — John Varvatos is bringing his brand of rock ’n’ roll-inflected cool to a new medium: automobiles.

The designer has created a special-edition Chrysler 300C, which the carmaker will deliver to buyers in March. The vehicle will be advertised in the upcoming holiday issue of Neiman Marcus's The Book catalogue. Chrysler will set up a dedicated concierge service to process orders.

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