PARIS — Signaling the importance of the Middle East region to its expansion ambitions, Yves Saint Laurent said it has established a joint venture with Dubai-based Al Tayer Insignia, allowing it to directly enter the United Arab Emirates.
Previously, YSL was present in the region via a franchise agreement with Al Tayer that was established in 2003.
At present, the French fashion house boasts stand-alone stores in Marina Mall in Abu Dhabi and the Mall of the Emirates in Dubai, along with corners in Harvey Nichols and Bloomingdale’s in Dubai, plus a shop-in-shop within Level Shoe District at The Dubai Mall.
The new joint venture, headquartered in Dubai, plans to open a flagship Abu Dhabi store at Sowwah Square later this year.
Part of Al Tayer Group, a UAE-based diversified business conglomerate, Al Tayer Insignia operates more than 35 international luxury brands and nearly 80 stores in the region, including Bloomingdale’s and the largest Harvey Nichols outside the U.K. at the Mall of the Emirates in Dubai. Al Tayer also has operations in Bahrain, Saudi Arabia, Lebanon and Qatar.
Paul Deneve, chief executive officer of Yves Saint Laurent, said “now is the time” to enhance the company’s presence even more in the Middle East, “in order to offer our customers a renewed experience with the Saint Laurent brand.”
Khalid Al Tayer, ceo of retail at Al Tayer Group, called Saint Laurent “a favorite with the luxury connoisseur in the UAE. With this joint venture, we not only strengthen our relationship, but create a platform for the brand to extend its presence in the market.”
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over-the-top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
New York-based DJ @harleyvnewton threw a party to celebrate the holiday collection of her dress and pajama line @hvn at the Ladurée Beverly Hills. It Girls @katebosworth, @rashidajones and more joined in on the fun, which included cocktails, croque monsieur sandwiches and a photo booth. #wwdfashion (📷: Owen Kolasinski/BFA.com)
For the holidays, @Burberry partnered with 20-year-old artist @blondeymccoy on a series of three outdoor murals in downtown Manhattan. The murals are McCoy’s interpretation of a Christmas eve party, the idea of charity and the spirit of family. His third mural, pictured here, is the most personal. The image depicts McCoy’s grandparents and father in London’s Trafalgar Square in the Seventies. “My work often features lots of sentimental objects.” #wwdeye
For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
Beauty influencer @kandeejohnson makes her foray into hair care with a collaboration with @ogx_beauty — making it the first time that OGX has teamed up for a product creation. The collab includes shampoos and conditioners in three scents. At 39 and a mom, Johnson is a different profile than the emerging social media stars, but is considered one of the pioneers of the digital beauty influencer world. Read WWD’s interview with her on wwd.com, including the strangest beauty product she’s ever tried #wwdbeauty