By  on August 16, 2011

NEW YORK — With his first freestanding retail store for Z Spoke, Zac Posen wants to showcase the growing breadth of this secondary contemporary line alongside a curated mix of personal favorites.

“I love the experience of retail,” said Posen, whose Z Spoke store is slated to open at 875 Washington Street on the corner of 14th Street on Aug. 25. “It’s incredibly important to present a merchandised vision that can encompass the whole lifestyle of the woman. You can also see the whole creative process with the product, feel the story of the brand and have an intimate shopping experience.”

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