NEW YORK — Winter might not be ready to give up its hold on New York, but Bloomingdale’s pushed the season along a bit by unveiling its “Dress for Spring” campaign on Tuesday night in the midst of a sticky snow storm.

The retailer, which asked several of its sportswear resources to design exclusive dresses for the season, had dresses in its windows from Lexington Avenue around to Third Avenue and many more on the fourth floor, where Kal Ruttenstein, senior vice president of fashion direction, discussed the merits of wearing dresses with many of the designers involved in the project. So what if it stole a little thunder from competitor Lord & Taylor, which has traditionally marketed itself as “America’s Dress Address.”

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