NEW YORK — Revlon’s retail sales have been looking sunnier, but the brand’s horizon remains clouded by its persisting debt load and four-year string of financial losses.
Revlon’s latest growth strategies, including improvements to store displays and a James Bond movie tie-in, resulted in a significant uptick in fourth-quarter retail sales, led by growth in color cosmetics, particularly ColorStay lipstick and ColorStay eye shadow and, surprisingly, Revlon Colorsilk and High Dimension hair coloring kits. According to Information Resources Inc., retail sales for the Revlon brand during the 13 weeks ended Dec. 29, 2002 reached $149.8 million, up 8 percent, while unit sales for the period increased 8.3 percent. Those numbers do not include Wal-Mart, which accounted for 20 percent of Revlon’s sales in 2001.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"