PARIS — L’Artisan Parfumeur doesn’t believe in keeping a niche concept small.

The French beauty manufacturer and retailer known for its quirky scented items unveiled a new store format, called La Grande Boutique (The Big Boutique), here last weekend. The 1,615-square-foot store on the Right Bank is the brand’s fifth door in the French capital and its biggest. The others average 430 square feet each.

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