American Eagle Outfitters starts selling children’s wear today with the launch of 77kids.com, joining an increasingly crowded market.
The competition includes abercrombie, the kids’ division; The Children’s Place; GapKids; Crewcuts, and Disney stores. Seeking to differentiate itself, American Eagle has filled its 77kids Web site with bells and whistles, from free shipping and returns and a guarantee that the products will hold up for at least 77 washes, to a tie-in to the Jonas Brothers. The group’s Nov. 14 concert in Los Angeles will be replayed on the Web site at 3 p.m. on Nov. 16 and, through a contest, 77kids is sending seven girls and seven boys to the event.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"I thought years ago that [Jaime] was going to bite the bullet. [The writers] knew who would be left standing, but they never told us so it was this constant guessing game," says @gameofthrones actor @nikolajwilliamcw. See what the actor had to say about season 7 and the show ultimately coming to end on WWD.com. #wwdeye (📷: @tomgoldblum)