NEW YORK — With tennis whiz Andre Agassi on their team, Aramis executives are hoping to win with the brand’s latest fragrance, Life. The new scent rolls out globally in October and sources estimate that it could do $80 million at retail, with about $30 million of that done in the brand’s 1,800 U.S. department and specialty store doors. For more, see page 7.

To access this article, click here to subscribe or to log in.

To Read the Full Article

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus