SJP's unexpected strategy to face celeb fragrance fallout.
August 26, 2016
• Rachel Strugatz
Apparel Margins Disappoint as Limited Brands’ Net Falls 83%
NEW YORK — Sabotaged by below-plan sales and margins in apparel and extraordinary gains from the sale of Lane Bryant last year, The Limited Brands on Thursday said its third-quarter profits sank a hefty 82.5 percent.