NEW YORK — Elizabeth Arden is the latest beauty company to make it to the stock car starting gate in an effort to pep up a venerable brand —?in Arden’s case, Halston Z-14.
Racing champion Jeff Gordon, a four-time winner of the National Association of Stock Car Auto Racing, or NASCAR, championship stock car race, signed a deal Thursday to be the face of the 28-year-old fragrance, said E. Scott Beattie, chairman and chief executive officer of Elizabeth Arden. The contract is for three years, noted Lauren Mennella, vice president of prestige fragrances, in a telephone interview with WWD Thursday morning.
"You start one way as a baby, but why shouldn't you be able to choose your own path as opposed to culturally people telling you which way to go?" - Thom Browne at his men's spring 2018 show, where he celebrated gender fluidity. #pfw #wwdmens (📷: @delphineachard)
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)