By  on November 5, 2007

NEW YORK — Watch out, Calvin Klein, Armani is eyeing the domestic underwear market. 

Emporio Armani, the younger and somewhat trendier sibling to Giorgio Armani, will unveil a men’s underwear collection for exclusive wholesale distribution at Macy’s this February. The launch will mark the brand’s first non-licensed product agreement with the department store—which currently carries licensed jewelry, watches, sunglasses and fragrance under the Emporio Armani label—and signals Giorgio Armani’s continued commitment to substantially bolster his U.S. business. 

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