NEW FIT ON 501S: Starting with fall deliveries, there will be a new fit for Levi's 501s. The classic button-fly style has been slightly redesigned so the fabric's grain runs along the side seam rather than...
NEW FIT ON 501S: Starting with fall deliveries, there will be a new fit for Levi's 501s. The classic button-fly style has been slightly redesigned so the fabric's grain runs along the side seam rather than down the center of the leg, resulting in "more of a boy's fit," according to women's merchandise manager Maggie Hanselman. Current inventory will be taken back and replaced with the new product, Hanselman said, and the sizing will change from the 3-5-7 range to a waist and inseam system, running from 24 inches to 34 inches with three inseam lengths. Wholesale prices will stay at around $25.50 for the basic five-pocket. "Everyone will be able to wear at least two, even three sizes," said Hanselman. "Our shrink-to-fit fabric, from Cone Mills, has a lot of give, and the rise is lower. So, if [the customer] wants a snug fit, she can buy one size; if she wants a classic fit, she can buy the next size, and if she wants it a little baggy, she can buy the next size after that." The print advertising campaign will play up the "guy's cut," Hanselman said. Silver Tab, Levi's more fashion-forward line, will also have three new boy's cut styles.
STEEL WHEELS KEEP ROLLING: According to Danny Lee, chief executive officer of Steel Jeans, the Los Angeles junior denim house that filed Chapter 11 last November, the firm is on the verge of reaching an agreement with its secured and unsecured creditors. "A deal should be consummated shortly, "he said. "We could be wrapping up negotiations by the end of the week and be out of bankruptcy by the end of the summer. The paperwork takes 60 to 90 days." In the meantime, Lee opened a 1,500-square-foot New York showroom at 215 W. 40th St. He also hired Michael Lew, 28, to remerchandise the line. On board since January, design director Lew now heads up a five-member team working to create a new logo and take the junior collection in two directions. An extensive group of denim basics including jeans in five fits and five colors is complemented by small fashion-forward groups. Featuring about 10 styles each, these groups include: Indian Mustang, a deep blue denim with white contrast stitching; Antique Slub, sandwashed denim bodies with copper rivets, and Vintage Fifties, trousers, capris, and stovepipe jeans in enzyme-washed denim with bar tack details. The new offerings, at $10 to $25 wholesale, are to hit 300 stores, starting in June, Lee said. The design team is also responsible for producing girls sizes 7 to 14 and toddler apparel. In addition, Lew hopes to introduce men's wear to Steel's mix within a year. Aside from his full-time position at Steel, Lew also continues to run Imaginary Concepts, a contemporary sportswear company, with his wife, Doris Lew. That firm grosses slightly over $1 million a year and garnered the California Mart Rising Star award for its men's wear collection in 1993. Its women's wear was nominated for the same honor last year.MORE FROM SWIFT: Dominion Textile, Montreal-based Canadian textile giant, said it will spend $26 million (U.S.) to increase denim production in its Swift Textiles' plants in Erwin, N.C., and Drummondville, Quebec. Domtex said the investment will boost its North American denim production capacity by 5 to 10 percent, but the company would not elaborate. Denim accounted for $363 million, or 39 percent of the company's total sales of $931 million, for the year ended June 30, 1994. The added capacity follows a 20 percent capacity increase last year. The increased capacity is scheduled to come on line during the third quarter of fiscal 1996. Domtex does not anticipate any cotton supply problems, noting it has sufficient forward coverage to meet increased denim production. "This move marks a significant step in our accelerating agenda to focus on the core businesses in which we have distinguished leadership positions," said John A. Boland 3rd, president and chief executive officer of Dominion Textile. According to John Heldrich, president and ceo of Swift Textiles, a subsidiary of Dominion, "Without further capacity expansion, we would be unable to support the future growth of our customers." The investment, which relieves a current bottleneck, will result in more flexible operations, and represents a very cost-effective utilization of capital within the existing North American base, the company said. The expansion will create 51 jobs in Erwin, which currently employs 1,330, and 70 jobs in Drummondville, where 670 people work. Drummondville is also expanding its yarn operations to meet the increased denim production. Domtex said the $26 million will come from internally generated funds, with about $3.5 million being spent this year and the balance in fiscal 1996.
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye
"Nowadays when life is not so happy with everything going on in the world, I think people come to me for a little bit of whimsy and color and fun." - Designer Rebecca De Ravenel on her cult-favorite jewelry line. (📸 : @vsteves) #wwd40
“Everyone is talking about how the retail industry is struggling, but I think it’s an incredible time because brands who are doing something different and innovative are setting themselves up for the future,” said @adamgoldston, who founded the luxury athletic brand @apl with his brother @ryangoldsten. The Goldston’s are part of WWD’s 40 under 40: a group of industry notables. See the rest of the list on WWD.com. (📷: @vsteves) #wwd40
@eyeswoon blogger Athena Calderone debuted her first-ever cookbook, “Cook Beautiful,” which is heavily centered on the presentation and visual expression of food. Pictured here are her miso glazed carrots from the book. Get the recipe on WWD.com. (📷: @johnny_miller_) #wwdeye
“It’s passion that helps get anybody to a certain point and it’s what’s propelled me,” said Kith founder @ronniefieg, one of WWD’s 40 under 40: a group of industry notables who are changing the face of retail, fashion and beauty. Fieg, who opened a Manhattan flagship on October 7, began his career at age 13 as a stock boy and salesman for footwear chain David Z. “I think staying true to [my] beliefs, hard work and passion have gotten me to where [Kith] is today.” See the rest of the 40 at WWD.com. (📷: @vsteves) #wwd40
25-year-old @samweaving is about to break out this fall, starring in Netflix’s horror film “The Babysitter,” fittingly out today on Friday the 13th. That’s not the only place you’ll be seeing her, though — Weaving’s got a role Showtime’s “SMILF” and another alongside Frances McDormand and Woody Harrelson in “Three Billboards Outside Ebbing, Missouri.” Though she’s got a full plate at the moment, there’s one role she’s got her eye on: Marilyn Monroe. “I’m a little too young at the moment, but it’s on my bucket list,” the actress told WWD (📷: @dandoperalski) #wwdeye
BFF's Poppy Jamie and Suki Waterhouse celebrated the launch of their bag line Pop x Suki at Nordstrom last night. "The line is really about our friendship, and how we are so different but complement each other," said Waterhouse. 👯 (📷: Katie Jones) #wwdeye
After designing the new @louisvuitton and @bulgariofficial flagships and a @chanelofficial boutique opening in Japan, @petermarinoarchitect has another project on his plate: The Lobster Club. Located in the Seagram Building, it’s the famed architect’s first restaurant project in New York, serving up modern Japanese brasserie-style cuisine. Bronze hues, bespoke material detailing, blush and chartreuse tones and a heavy emphasis on Picasso can be seen throughout. Mark your calendars for Nov. 1 for the much-anticipated opening. (📷: @clint_spaulding) #wwdeye
Did you know: @carlychaikin of "Mr. Robot" has been painting for about a decade? The actress, who plays Darlene on the show, is a self-taught artist who lists Salvador Dalí and Chuck Close as some of her idols. Chaikin told WWD that painting is a form of meditation for her — A much-needed one given the intensity of "Mr. Robot." See a piece Chaikin is working on at WWD.com (📷: @jilliansollazzo) #wwdeye