NEW YORK--MAC, the hot Canadian cosmetics company that continues to lead a revolution in the color market, is expanding--although cautiously--to meet what it calls the "pent-up demand" for its products here and abroad. The company plans to open a 3,000-square-foot store at 113 Spring St. in SoHo in February or March. The store, between Greene and Mercer Streets, will be MAC's second freestanding unit in Manhattan. Frank Toskan, creative director of MAC, said the new unit will do $3 million to $5 million in the first year. MAC is also sold at Henri Bendel and Saks Fifth Avenue here. "We're doing double that at Bendel's," Toskan said. MAC began as a professional line for makeup artists and became the prominent example of companies that in the last two years have been on the cutting edge of the color cosmetics market. It has built a cult following, but after selectively expanding its department and specialty store distribution, it is now gaining a wider audience, as interest in lines inspired by makeup artists continues to rise. MAC's volume for 1994 was $58.6 million ($78 million Canadian) and is expected to be $112.7 million ($150 million Canadian) in 1995, according to a company spokeswoman. Toskan said it had become apparent that MAC needed another location in New York. There are often lines on weekends at the company's Christopher Street store in the West Village here, and the MAC cosmetics counter at Bendel's can sometimes seem like a subway at rush hour. "Those businesses are quite saturated," Toskan said, referring to Saks and Bendel's. MAC, which operates 18 freestanding units in the U.S., is currently negotiating a lease for a company-owned store in Boston, Toskan said. He is also developing MAC's business abroad with the help of EstAe Lauder Cos., which signed an overseas distribution deal with the company in December 1994. The first move for MAC with Lauder will come in Asia. Next month, MAC will open a counter at Seibu department store in Hong Kong. Toskan said MAC will open a second store in London at 28 Fouberts Pl. next year, and the firm will look for sites for freestanding units in other European sites. "We're actively looking with MAC for sites in Paris and Milan," said William Lauder, president of Origins Natural Resources and the Lauder executive responsible for MAC. "We're also searching for the right way to make an entry into Germany as well as the right retail distribution for Japan. "Our arrangement with MAC is that we're responsible for all their operations outside of North America," Lauder said. "They control the creative process and the store design process. We're involved in some of the logistics." He noted that Lauder Family Partners LP bought a 51 percent interest in Make-Up Art Cosmetics Ltd., the Canadian entity, but "both Frank Angelo [vice president of marketing] and Frank Toskan continue to control and manage the company and run it according to their discretion. "I think their business in the U.S. is extremely successful so far and they have an enormous opportunity to continue to expand it," Lauder added. "But it should be done in the MAC way. Both MAC and potential retail partners have to have patience."
@chanel and @pharrell dropped what’s being dubbed as the world’s most exclusive sneakers yesterday. The Adidas Originals NMD Hu, which Williams designed in collaboration with Chanel and @adidasoriginals, has a waiting list of over 120K people who pre-registered online at chanelatcolette.fr –– and only 500 pairs are on sale. The singer predicted the resale value of the shoes could reach $40K. Read the full interview on WWD.com. Link in bio. #wwdfashion (📷: Dominique Maître)
@imanshumpert is diving deeper into his creative endeavors and relaunching his clothing line, Post 90s, and is helping to raise money for the hurricane victims in St. Maarten with a jersey he’s designed with his brother. The Cleveland Cavaliers player talked to WWD about kneeling during the national anthem, working with fashion brands and how he wants to be more than an @nba player. Read the interview on WWD.com #wwdfashion (📷: George Chinese)
Not only does #TheProfit return to CNBC tonight, but @marcuslemonis has launched @shopmarcus, a new shopping and lifestyle retail experience in Aspen and Chicago, with more locations to come. The retail stores offer in-store stylists and a variety of contemporary womenswear selections.
“It’s life, I’m going to face it,” @mingxi11 sighed. “I fell, but you know, I think the most important thing is that I get back up. I had the love, the help from my sister — the girl next to me Gizele [Oliveira] — she’s so nice. When I went backstage everybody was trying to comfort me like ‘Oh Ming, it’s OK.’ I’m really, really touched. I think it’s them who gave me the courage to go back on stage for the finale,” Xi told WWD of her fall at the @victoriassecret fashion show. (📷: David Fisher) #wwdfashion #vsfashionshow #victoriassecret
@louisvuitton tapped @therealpeterlindbergh for its latest city-centric photo book, which is part of a series called Fashion Eye. The primarily black and white book captures the spirit of Berlin in 57 images shot between 1989 and 2019. “Berlin is an inspiration for me, more than a city. I mean @millajovovich is simply Berlin!” said Lindbergh. #wwdfashion
“You know, I think audiences expect a certain performance so I have to deliver to them what they’re expecting to a certain degree. But I’m also a different actor and a different person, I have my own spin on the character,” says @noahegalvin of his takeover of the leading role in “Dear Evan Hansen” following the departure of @bensplatt, who originated the role. Read WWD’s interview with the 23-year-old actor on WWD.com #wwdeye (📷: @jilliansollazzo)
For pre-fall 2018, @etro created richly-colored wonderland, using tapestries, textiles and wallpapers from the Eastern world at large. The line featured floral and graphic prints and jacquard motifs, like this two-piece look featured here. #wwdfashion (📷: Giovanna Pavesi)
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)