MEMO PAD

A CLAIRE DAY: The American edition of the French fashion and beauty magazine Marie Claire (inset, left) will officially hit the newsstands Aug. 16, although advance copies have been circulating this week. The first issue carries a September/October date and costs $2.50. The second issue will come out Oct. 18 and will cover November/December.
"We consider these our test issues, and we'll probably announce a regular monthly publishing schedule soon, but nothing is confirmed," said a spokeswoman for the magazine. Initial distribution is set at 700,000.

SELECTIVE SCENTS: The New Yorker will smell again. After irking finicky readers with two previous tries with scent strips, the magazine has decided to give the strips another chance. The Aug. 15 issue carries a strip from Chopard's Casmir.
The magazine's most recent effort, with Benetton's Tribu, was discontinued because of scent leakage and reader complaints.
The difference now is that, using the magazine's database, the organization can send scent-free issues to readers whose noses are out of joint.

GAUDOIN GOES HOME: Q2's beauty editor, Tina Gaudoin, has left the nascent home shopping channel to return to her native U.K.
Gaudoin said she resigned for personal reasons. Her husband, Ford Ennals, who briefly worked at Q2 as senior vice president of marketing, has accepted a position in the U.K.

D&G RETURNS TO NY: Dolce & Gabbana has reopened offices in New York at 532 Broadway and named Justo Artigas press contact manager. He had been in charge of press for Moda & Co.

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