Article November 4, 1994

BEIERSDORF SALES INCREASE 10 PERCENT IN 9 MONTHS

HAMBURG, Germany--Beiersdorf AG has reported that sales for the first nine months were up 10 percent over the same period last year.
The German cosmetics and adhesives group said last week that sales through the third quarter ended Sept. 30 totaled $2.63 billion (3.95 billion DM).
Sales in Germany were up 6.8 percent, while exports grew by 11.9 percent. Beiersdorf also said operating profits showed an increase of more than 10 percent for the period but gave no specific figure.
Sales at the cosmetics division grew 14.8 percent in the nine months to $1.44 billion (2.17 billion DM). That includes Beiersdorf's joint venture with KOA Corp. in Japan. This year, the German company increased its stake in the venture from 60 percent to 90 percent.
Without the extra share, the sales gain would have been 8 percent. Beiersdorf expects yearend sales to be up 8 percent.
The company also said annual profits should increase faster than sales. In 1993, profits rose by 13.2 percent to $119.6 million (179.4 million DM) on a volume of $3.17 billion (4.76 billion DM).