KRAFT TO ARDEN? Reports were circulating that Neil Kraft may become a creative consultant to Elizabeth Arden. Kraft resigned as senior vice president of CRK Advertising, the in-house ad agency of Calvin...
KRAFT TO ARDEN? Reports were circulating that Neil Kraft may become a creative consultantto Elizabeth Arden.Kraft resigned as senior vice president of CRK Advertising, the in-house ad agency of Calvin Klein Inc., last month. Kraft, still at Calvin Klein, had no comment, however he added "My plan is not to work at any company as an employee." Kim Delsing, ceo of Arden, claims she's avoided any overtures to Kraft out of respect to Calvin Klein, but said, "I'm sure we will have conversations in the future, but nothing's been done."Kraft is credited with the Calvin Klein underwear ads that featured Marky Mark and Kate Moss, as well as TV spots for Escape and CK One.
GIANNI'S MADONNA: Madonna will be featured in Versace's spring/summer ad campaign, according to company sources. The ads were photographed by Steven Meisel at Mar-A-Lago, Donald Trump's estate in Palm Beach. Versace officials confirmed they photographed Madonna for the campaign, but wouldn't divulge details because of an agreement with the actress.The ads will run in color and in black and white in February magazines.
SPROUSE SPROUTS: Day-Glo aficionado Stephen Sprouse has become a creative consultant to the Rock 'n' Roll Hall of Fame and Museum in Cleveland, slated to open next September. As costume curator, he'll design mannequins specifically for the museum. He'll also create exhibitions built around costumes from famous concerts, featuring such rock 'n' roll legends as John Lennon, Sly and the Family Stone, Sting, Janis Joplin and James Brown. Sprouse, an Ohio native, will work with Pucci International in New York, which will sculpt the mannequins.
CRAWFORD CARBO LOADS: Barilla, Italy's leading pasta maker, has hooked up with Cindy Crawford. With its $760 million (1,200 billion lire) in sales, Barilla will invest $31 million (50 billion lire) in its new TV spots starring the supermodel, set to bow at the beginning of next year in Italy. The campaign is being created by Young & Rubicam in Milan.
HB NAMES WARD: Melanie Ward has been named senior fashion editor at Harper's Bazaar. She succeeds Sciacia Gambaccini, who joined Marie Claire. Ward had been a freelance stylist in London and plans to relocate to New York.REAL LIFE CATALOG: For its spring 1995 career-wear catalog, Jacobson's, the 25-unit specialty store chain based in Jackson, Mich., sought some expert assistance--people who work. Instead of hiring professional models, Jacobson's selected 45 working people, some of them right off the street, to appear in its 40-page "Work Book." Among those chosen were a catering director, a children's puppeteer and a part-time bartender. For their efforts, which involved about two full days for fitting and shooting, the nonprofessional models received a $500 gift certificate from Jacobson's. The catalog, which will be sent to more than 200,000 homes, was photographed in Detroit by Jerry Salvati.
HOT TICKET: Annie Gilbar, West Coast bureau chief of In Style magazine, will leave in mid-January. The one-time L.A. Style editor-in-chief has been tapped by Ticketmaster president Fred Rosen to create a monthly national entertainment magazine.
FUNNY, YOU DON'T LOOK 70: The New Yorker's turning 70. To commemorate the occasion, it will publish a double anniversary issue, to hit newsstands Feb. 13, that will include "many of the great writers throughout that time," said a New Yorker spokeswoman. To attract advertisers, the magazine commissioned Josh Gosfield to design a poster including the likenesses of Tina Brown, Harold Ross, William Shawn and Robert Gottleib and depicting various milestones at the publication.
ALLURE CLARIFICATION: All you numbers watchers, don't expect to see a 45 percent increase in first-quarter ad pages at Allure, as reported here last week. A temp at the magazine miscalculated the numbers, and the actual growth for the quarter is expected to be 27 percent, said Alexandra Golinkin, publisher.
@tradesy is turning the concept of a showroom upside down with its new space in Santa Monica. Here, the company plans to hold events, art exhibits and a showcase rare fashion pieces like this Louis Vuitton boxing set. Get all the details on Tradesy’s first showroom on WWD.com. #wwdnews
Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
@asics America has tapped a new brand ambassador: famed DJ/record producer @steveaoki. This initiative is intended to set the tone for the new brand identity and philosophy and will include partnerships with influencers and in-store and off-line activations that will continue into next year. This is Asics’ most significant marketing effort in two decades, and is expected to attract younger consumers to the brand. #wwdfashion
24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews