NEW YORK — Jennifer Lopez’s second fragrance — and its accompanying media plan — proves that Lancaster isn’t willing to sit still with its hottest license.
In fact, Still Jennifer Lopez, the second Lopez scent from Coty’s Lancaster Group Worldwide division, could end up outselling its popular younger sister — giving Michele Scannavini, president of Lancaster globally, and Bob Cankes, president of Lancaster in the U.S., a strong base upon which to continue building Lancaster into a fragrance powerhouse in the U.S.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)